Aditya Birla Real Estate witnessed a significant surge of 3.19% to reach ₹2,032 after its subsidiary, Birla Estates, reported record-breaking sales of approximately ₹3,000 crore with its latest luxury project, Birla Arika in Gurugram. This milestone reinforces Birla Estates’ strong presence in the Indian real estate market and highlights the growing demand for premium residential spaces.
Birla Arika is a luxurious residential project strategically located in Sector 31, Gurugram, just off NH-48. Spanning 13.275 acres development potential of 2.4 million sq. ft., this rare land parcel offers an exclusive downtown living experience. The project consists of seven high-rise towers, each soaring up to 40/41 storeys, designed to provide an elite and sophisticated lifestyle. The development is planned in two phases, with Phase I featuring four towers housing 322 spacious residences.
Designed with a focus on modern, sustainable living, Birla Arika offers only two residences per floor, ensuring maximum privacy, space, and cross-ventilation. The expansive 4 BHK homes, covering over 4,200 sq. ft., come with access to four distinct clubhouses, vast green landscapes, and a dedicated 1-acre forest zone, creating a serene and eco-friendly urban retreat. The project’s meticulous planning and high-end amenities align with the brand’s commitment to providing world-class living spaces.
This milestone adds to Birla Estates’ growing success in India’s premium real estate sector. Alongside Birla Arika, the company recently launched Phase 3 of Birla Trimaya in Bengaluru and is preparing to launch Birla Evara in Bengaluru, Birla Punya in Pune, and Birla Navya in NCR. These strategic expansions underline the brand’s ambitious growth plans across key metropolitan markets.
K.T. Jithendran, MD & CEO of Birla Estates, emphasized that the resounding success of Birla Arika marks a significant achievement in the company’s expansion strategy in NCR, one of India’s most lucrative real estate markets. With Gurugram emerging as a prime urban hub backed by robust infrastructure and a strong demand for luxury housing, Birla Estates aims to set new benchmarks in the sector.
Aditya Birla Real Estate, formerly known as Century Textiles and Industries, has a longstanding presence across textiles, pulp & paper, and real estate. Despite reporting a net loss of ₹40.59 crore in Q3 FY25 compared to a net profit of ₹83.30 crore in Q3 FY24, the firm remains committed to long-term growth. The success of Birla Arika signals a strong demand for premium housing, reinforcing Birla Estates’ position as a leader in India’s real estate landscape.
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