DLF, a leading real estate company, recently achieved a record-breaking feat by selling 173 ultra-luxury apartments for ₹11,816 crore in its premium project, 'The Dahlias,' located in DLF Phase 5, Gurugram. Launched in October last year, the 17-acre development features 420 high-end apartments and penthouses, making it the company’s second ultra-luxury offering after the successful delivery of 'The Camellias' at the same location. Apartments in 'The Dahlias' boast a minimum size of 10,300 square feet, with average realizations per unit around ₹70 crore.
The strong demand for this project reflects the increasing interest of ultra-high-net-worth individuals (HNWIs) and non-resident Indians (NRIs) in exclusive residential properties. The average sale price per square foot for the project is ₹64,000 on a saleable area and ₹1,05,000 on a carpet area. DLF attributes this success to a robust demand for branded, spacious luxury homes in the post-pandemic era. The company plans to invest ₹8,000 crore over the next 4-5 years to complete construction on this project, which spans 74 lakh square feet of built-up area and 45 lakh square feet of saleable area.
With a projected revenue potential exceeding ₹35,000 crore upon full sales, 'The Dahlias' marks a milestone for DLF. The company reported an impressive 61% rise in its consolidated net profit for Q3 FY25, reaching ₹1,058.73 crore, driven largely by sales from this development. Total income for the quarter also increased, further solidifying DLF’s market leadership.
As India's largest real estate company by market capitalization, DLF continues to lead the luxury segment. Since its inception, the company has delivered over 185 projects spanning 352 million square feet and maintains an annuity portfolio exceeding 44 million square feet. The company’s focus on premium developments ensures its enduring appeal among affluent buyers.
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